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本帖最后由 天策小编-花魁天 于 2021-12-19 10:31 编辑
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) Y' X8 b% R0 Q当人们想到非同质化代币(NFT)时,最受欢迎的收藏品,如 Crypto Punks、Bored Ape Yacht Club和 Decentraland,通常会出现在他们的脑海中。人们很可能会想到 Beeple 卖出数百万美元的数字艺术品,游戏和元宇宙最近迎来了山寨季。然而,有一种特殊类型的非同质化代币很少被关注,那就是音乐NFT。2021年,NFT在其他领域的销售额达到数十亿美元,音乐NFT似乎落后了。
Z( @8 r% m! q0 r根据 Cointelegraph Research最近的报告,随着时间的推移,全球对NFT的认识有所提高。这可以从谷歌搜索“NFT”一词的上升趋势中得到证明。然而,报告中的两项调查显示,许多人仍然对这些代币一无所知。更重要的是,许多使用加密货币进行交易的人以前没有使用NFT的经验。在其中一项调查中,57%的受访者表示,他们以前从未使用过NFT,只有3%的人每天使用NFT。这些数据表明,市场正处于起步阶段。
$ h5 S) q: n: ?& K$ _/ j" L& f音乐NFT vs. 流媒体服务
" ^/ u) `0 v% n8 @和NFT艺术品一样,音乐 NFT 被认为是艺术家联系粉丝、货币化作品的革命性方式。他们接受所有权的概念已经被证明是建立忠实粉丝群的关键。艺术家作品的代币化也使他们能够交易,为他们及其粉丝提供了另一种赚钱的方式。Kingsofleon 是第一个发行NFT音乐专辑的乐队。这张专辑产生了约200万美元的收入,是成功的音乐NFT项目之一。音乐 NFT 也为艺术家提供了更具成本效益的选择。例如,音乐NFT允许粉丝直接访问艺术家的音乐,而不需要流媒体巨头和唱片公司。众所周知,它们大大降低了艺术家的收入。然而,对于大多数音乐爱好者,尤其是那些不在加密货币领域的人来说,流媒体服务提供的9.99美元的价格仍然是一个可以理解的价格,尤其是考虑到以太坊的 Gas 成本。在音乐流媒体领域,Spotify 是主导力量,全球32%的流媒体用户选择了它的平台。
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: P2 @5 i$ T& U9 `3 Q) G* P0 @版税模式7 R9 o8 C0 X7 n$ D- P- w3 G
Open Sea 微不足道的销售可能意味着两件事之一:要么这个用例还没有成功,要么 NFT 不是一个适合音乐的媒介。然而,一个为粉丝提供版税的平台可以帮助音乐 NFT 获得更多的吸引力。早在8月,3lau就宣布了一个基于区块链的新音乐平台Royal。该平台已经从投资者那里吸引了1600万美元的种子资金,如 Paradigm 和 Peter Thiel。Royal将通过其NFT版本允许碎片化音乐所有权,让粉丝成为他们最喜欢的艺术家成功的一部分。引入版税共享模式符合大多数用户对NFT的兴趣。根据CointelegraphResearch报告中审查的调查,许多用户购买 NFT 的原因是由于经济动机。这类似于边玩边赚的模式给游戏行业带来显著增长的方式,而 Axinfinity 等游戏在这里蓬勃发展。除了金钱激励,Royal 还可以为其他模式的出现铺平道路,即粉丝可以完全支付艺术家的新专辑。
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; C2 r) m* u/ Z& s" F
其实不复杂的,只要明白就不负责了 |
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+ B1 {: U1 _: ?& u1 u
虚拟世界也要有音乐~ |
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8 x! G/ ^1 u+ l+ g: h4 DNFT最近也很火红呀~要多了解了 |
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