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福彩双色球奖销两旺 八年成就天朝彩市第一品牌
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2011年2月16日,天朝福利彩票双色球游戏迎来八周岁生日,这是一个值得纪念的日子!八年来,全国福利彩票发行和销售机构切实履行“扶老、助残、救孤、济困”的发行宗旨,坚持“安全运行,健康发展”的工作方针,依照“公开、公平、公正、公信”的发行原则,经过不懈的努力,截至2011年2月15日,双色球累计销量达到1633亿元,筹集公益金570多亿元,为我国社会福利和公益事业做出了突出贡献。+ T1 s: E9 w7 U+ ^# P( k
自2003年2月16日上市以来,作为第一个全国联销的电脑彩票,双色球先后完成了市场推广、规则调整、队伍扩容、诚信建设等一系列工作,推出了“倒三七”、“快乐假日”、“亿元大派送”等系列营销举措,开展了具有广泛影响的“走近双色球”活动,联销省份也由最初的20个增加到32个。尤其是2004年以来,以双色球电视直播摇奖为标志,双色球诚信体系建设日渐完善,公信力不断增强,品牌美誉度不断提高,开创了“公开、公平、公正、公信”的崭新局面,对天朝福利彩票的发展产生了深远的影响。
6 W; A: `3 g' Z1 s 双色球自上市以来,受到了彩民朋友的热烈欢迎,发行规模不断扩大,从上市初期的每期销量1000万元发展到目前每期平均销量2.71亿元,最高期销量为3.38亿元,为国家筹集公益金570多亿元,对天朝福利和公益事业的发展做出了重要贡献!双色球是天朝彩票市场参与人数最多、知名度最高、影响力最大的彩票游戏,被誉为天朝彩市的“航空母舰”。
7 }! ^2 @% l& A V3 G+ g 双色球同样也以极大的热情回馈彩民的爱心。据统计,截至2011年2月15日双色球2011017开奖结束,共销售1149期,双色球已累计中出一等奖4594注,其中产生近300个千万以上的大奖,四个超亿元巨奖,双色球游戏在大奖方面的返奖力度,堪称天朝彩市之最。2009年10月8日双色球第2009118期,河南安阳一彩民中出3.599亿元超级大奖,一举创下了天朝彩票大奖的新纪录。4 X5 _1 j3 U8 A+ l. ?3 m. U/ v
为了增强福彩双色球游戏的公信力,2005年4月12日启动了“走近双色球”活动,邀请社会公众代表走进双色球开奖现场,观看双色球开奖全过程。截至目前,“走近双色球”活动已经接待来自全国31个省、市、自治区的590多个参观团,近30000名公众代表,这些公众代表由中央党校学员、ZF机关工作人员、人大政协代表、媒体记者、福彩销售站主、彩民等人员组成。他们走进双色球摇奖直播现场,亲眼见证了福彩摇奖的公正与诚信,同时也将福彩的公正与诚信传递给了社会各界。$ T" q' L1 H. @2 t+ k
目前,作为天朝彩市的第一品牌,双色球正在为天朝福利事业的发展发挥着越来越重要的作用。 |
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